Thursday, July 10, 2008

Farewell, Fake Steve Jobs!

So many great things in life are fleeting. Brilliant and fresh and there at just the right moment in time.

And such was The Secret Diary of Steve Jobs.

Started by Daniel Lyons as a joke to amuse some friends, it grew a cult following spurred not only by the great writing, but by the mystery of who was really doing the writing.

The insight into life in Silicon Valley and the industry out here was outstanding. And the influence it had was incredible. Friends of mine at Sun Microsystems say that everybody there knows who you mean when you say, "My Little Pony."

But the time has passed. Mr. Lyons has hung up the persona of Fake Steve and is moving on to other things.

Fans of the site will miss it dearly, but all things pass.

Another bright spot on the internet , it will soon fade from memory for most of us. And in a few years somebody will bring it up and those that do remember will say, "Wow, has it been that long since Fake Steve Jobs shut down?" the way I even now think about how it has been nine years since The Dysfunctional Family Circus was taken down.

It seems like only yesterday.

No comments:

Post a Comment